Outta Sight Site Spotlight: BambinoFactory.com

July 9th, 2011

Well-dressed babies. We live for well-dressed babies.

And babies dressed in high-end (but still affordable) designer Italian-wear—now that’s amore!

Italian-born Liuba Lerro feels the same way and so she started her own online baby clothing boutique that specializes in unique, designer Italian imports.

Say ciao to well-made, photo-opp worthy clothes with an ultra stylish flair (do not miss the double breasted sweater—swoon!).

TFG: Why did you start your business?

Liuba Lerro.: The idea of starting my own business comes from my passion for kids and for fashion. I am an Italian, born and raised in Italy; I have always been surrounded by fashionable clothes since I was a little girl. When I moved to the United States in 2006 and had my daughter Lavinia, I came to realize how limited the selection of baby clothes was. I was really frustrated when it was time to shop for her clothes, so I bought most of her clothes in Italy. The reaction I had from other moms was the admiration and continuous complements for the clothes my baby was wearing. This was the main reason why I have decided to share this amazing, different and unique experience with other moms. I want to give moms the opportunity to shop for different kind of clothes, something that it is not available on the ordinary US baby clothing markets. I have imported all the baby clothes from Italy and have chosen manufacturers that offer great quality, unique style, attention to details and elegance.

Last, I wanted to do something to help children in need. decided to donate 1% of any purchased item to a wonderful charity organization called Keep a Child Alive.

TFG: Tell us about the name.

LL: The word “bambino” means “baby” in Italian. I wanted this website to be considered a sort of baby’s factory where moms can pick, mix and match different items, such as a sweater matching a dress and a pair of tights, and create their own outfits.

TFG: What makes Bambino Factory stand out?  

LL: offer the best and most unique baby clothes on the market. We provide luxury baby products at tremendous value while maintaining the highest of quality standards. Our products are made of the finest high-quality cotton; elegant, gorgeous and exclusive embroideries are sewn carefully on our products. We offer great and unique gift ideas for baby showers, birthdays or simply to just treat your children! The baby clothes collection designs are exclusive, carefully hand-picked through continuous research and withheld to the current baby fashion trends of Italy. These clothes are absolutely fashionable and your children will certainly stand out by wearing them!

TFG: What’s your proudest moment as a business owner?

LL: My proudest moment as a business owner is when I receive great compliments from other moms on our products. This is exactly the main goal of mission: Make other moms satisfied and happy just as much as I am when my daughter wears clothes.

Another proudest moment for me as a business owner was the opportunity to donate through 1 percemt of any purchased item to my favorite charity organization Keep a Child Alive. It fills my heart with joy to think that we can do our little part to keep a child alive!

TFG: What’s new for the season?

LL: has fun and adorable collections coming up for the new seasons! Also I am working with a great young Italian designer on our own baby clothing line. Stay tuned!

For more from Bambino Factory, go to.

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